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Mezzo Mix – “Supergut!”

February 4, 2008

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Coke’s Mezzo Mix, with its 1.5% orange juice content, does not hold up well against the original bottler of the orange/cola hybrid: Spezi. I can’t tell if I feel this way out of (borrowed) nostalgia for Spezi, bias against Coke, or I don’t know what.

I definitely prefer the original ‘DIY’ ethos of Spezi; many people just stir up their own rather than buy it pre-bottled. They call that cocktail “spezi” without regard to the trademarked product, which came along after the drink was invented and named.

On the other hand, here someone has made their own brilliant Mezzo Mix commercial, and I’m sucker for wannabe viral marketing.

2 Comments leave one →
  1. February 5, 2009 01:35

    I just got back from Berlin, with as much Mezzo Mix as I could fit in my luggage. (Well, not quite true — the Almdudler I managed to find there had priority, since not having to go all the way to Austria for it was definitely a plus!

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