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Rivella – “…as Swiss as the famous Matterhorn.”

February 26, 2008
tags: ,

Rivella.

Yes – there is actually a soda pop made from whey. ‘Whey‘ as in ‘ack‘.
Yes – someone thought they would take delicious milk plasma… and carbonate it. Mmm.

By way of explaining the divergent reception to Rivella between the US and Switzerland, a spokesperson said:

“Swiss people grow up with Rivella; they are almost as familiar with it as breast milk.”

Ack!        Further:

“You have to explain what’s special about Rivella, that it’s a milk-derived product. It is difficult to describe how it tastes; there’s no Rivella fruit or tree.”

No I guess there’s not. Instead, Rivella comes from countless cows trapped in boxes. And it’s gross. I think we all understand that – no further explanation necessary.

=

20 Comments leave one →
  1. February 27, 2008 03:00

    *puke*

    not vegan.

  2. February 27, 2008 04:19

    why do the bottles have different colored labels? are they different FLAVORS? in addition to being flavored like carbonated whey?

    i think there’s a pickle on the green label.

    • February 27, 2008 04:31

      Re: the pickle – I wish. They’re are not so much flavored as color coded and/or “aromatized”.
      Like Teletubbies.

      As follows:


      Red Rivella, which can be considered as the original version
      Blue Rivella, a low calorie version of Red Rivella
      Green Rivella, which is aromatized with green tea extract

      • February 27, 2008 14:16

        that’s so funny because i actually enjoy drinking whey but i have been concerned about the calorie content. that’s why i stopped drinking breast milk too.

  3. February 27, 2008 23:37

    As someone who is not automatically disgusted by milk products, I should be the judge of whether a derivative product is gross or not.

    Get me a bottle.

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